New Event: Social Media Marketing with Chris Olson
This month we have the privilege to welcome Chris Olson, an experienced surface pattern designer and marketer, to the Textile Design Lab as our guest expert. Chris partners with brands to help them develop a marketing strategy through social media, webinars, and events. Projects include custom-branded content through design, writing, and editorial direction.
Grab Your Spot: The Surface Pattern Design Mastery Group-Study
Mark your calendars! The Surface Pattern Design Mastery Group-Study starts on October 23, 2017.
In this 6-week course you will discover how to turn your sketches, paintings, and illustrations into eye-catching surface pattern design layouts in less time.
You’ll also have free access to WGSN, the industry’s leading resource for trends and design direction.
Design Opportunity with Pattern Observer Studio
We are calling on interested TDL members to create Easter and Valentine’s designs primarily for kids’ home goods, and selected designs will be shown as part of the Pattern Observer Studio collection in a virtual meeting with our client in late November. This is for a mass-market retailer who wants to see cute conversational patterns (cute characters like bunnies, baskets, hearts, etc.) for the Spring ’19 season. These prints will be used on home goods like tablecloths, napkins, kitchen towels, odds and ends, etc. and geared toward children. If “cute” is just not a style you are comfortable working in, we encourage you to work in your own style and we can present some designs that are slightly more sophisticated on the Easter and Valentine’s themes.
Members can learn more here.
New Design Challenge: Back to School
This month’s theme is back to school for the Fall 2019 season (however you can also apply this trend to Spring 2019 if you have not yet moved on to designing for fall–we all move at our own pace through the seasons!)
The overarching idea for this month’s trend is a super bold, almost punk take on classic back to school/fall patterns, and creating contrast within your design. Think super sweet florals paired with a bold stripe, or the flowers made bold through color or scale. Classic plaids or stripes can be enlivened and made modern through a palette of punchy primaries, or by adding distressed textures.
Weekly Art Critique
Don’t forget to join us for our live art critique held this THURSDAY at 1 PM Eastern. This is a fun event where Lab members come together to review artwork and ask questions about pattern design, marketing and sales. A registration link will be emailed out early on Thursday morning and a link can also be found in our Weekly Art Critique forum.
Textile Design Lab members can watch past critiques here.
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